baxter*

Your personal stylist, here to help you get dressed. Style, find, try-on, shop, build, share, and sell your closet. Defining the identity of baxter* began with understanding how to create the experience of a personal stylist for everyone. Centering on the experience of living with clothing—virtually try-on, shop, sell, or share your style. Including an ever-changing symbol, a voice that doesn't say AI, and a system for the app, the site, and the store.